Artificial intelligence makes its way into caretaking

May 2023

Since ChatGPT, artificial intelligence has been on everyone's lips. Increasingly, entire industries are affected by the introduction of artificial intelligence. This also applies to an industry that has hardly been taken into account until now, namely caretaking, which will be subject to major changes in the future.

Facility management is an industry that has been little digitised for a long time. Caretaker services are still planned manually and the result is not recorded anywhere. There is already a lack of recording of the services provided. ImmoTrack founder Ofer Becker explains: “Today, caretaker services are still planned with paper and pen. No one has an overview of maintenance work, much to the chagrin of tenants.” The result is dissatisfied customers and expensive maintenance costs.

To solve these problems, ImmoTrack has developed new software that uses artificial intelligence to digitise the entire process. In the future, ImmoTrack will optimise and automate the entire process, resulting in significant efficiency improvements. The new product represents more than 3.5 years of development work and a total investment of CHF 2.5 million, making ImmoTrack a pioneer in this field. According to Becker, caretakers were initially sceptical about artificial intelligence, but ImmoTrack is currently benefiting greatly from the ChatGPT moment and caretakers are open to new solutions that automate repetitive work and optimise results.

However, according to Becker, caretakers do not have to worry about running out of work in the future due to artificial intelligence: “We have found that in the facility management industry, around 40% of planned work is not carried out. By going completely digital, caretakers have more time for pending work, which benefits tenants, property managers and homeowners. This is in line with the recently published study by Amosa, the cantonal labour market authority, according to which low-tech industries, such as caretakers, are less negatively affected by digitalisation. Caretakers are not expected to be replaced by artificial intelligence or robots in the future.

At the moment, ImmoTrack is conducting a fundraising campaign to further develop the product. For example, weather data is to be networked directly with the system in the future in order to optimise maintenance work. The fundraising campaign is taking place on the new Arcton platform, and investors can invest in ImmoTrack until 30 June.

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