Veriset brings Mujinga Kambundji on board
Veriset has been able to win Mujinga Kambundji as a brand ambassador. The European and world sprint champion is to give the products of the Lucerne-based kitchen manufacturer an emotional boost.
Mujinga Kambundji joins Lucerne-based kitchen manufacturer Veriset as brand ambassador. The track and field athlete holds the national records over 60, 100 and 200 metres and last year won gold at the World Indoor Championships over 60 metres and at the European Championships over 200 metres. Despite her great success, the Bernese has “remained down-to-earth and radiates joie de vivre and sympathy”, writes Veriset in a statement. As brand ambassador, “the fastest woman in Switzerland” is to “give an emotional boost to Veriset’s products”.
The company and the brand ambassador have a lot in common, the statement says. As the daughter of a Swiss woman and a Congolese man, Kambundji “stands for a multicultural Switzerland”, while “people from around 25 nations” work at Veriset. The family business values “family values such as honesty, respect and appreciation” and appreciates “authentic personalities”. The new brand ambassador is “known to be an absolute family man” and at the same time “a modern woman who always gives 100 per cent and has her next goal firmly in sight,” Daniel Jost, co-owner and managing director of Veriset AG, is quoted as saying in the statement. “For us, Mujinga embodies all the values that Veriset also stands for and which should become more visible thanks to the commitment.”