SVSM Award 2022: projects are nominated
After a two-year break due to corona, the Swiss Association for Location Management SVSM is again presenting the SVSM Awards this year for particularly innovative projects in the areas of location marketing, location development and business promotion. 14 organisations, cities and communities from all over Switzerland applied for this year's awards. A jury of experts has now nominated six projects for the awards.
The Swiss Association for Location Management SVSM has been presenting the SVSM Awards annually since 2007. These are awards for particularly innovative projects in the areas of location marketing, location development and business promotion. 14 applications were received for this year's awards – from municipalities, cities and organizations from Lake Constance to Upper Valais. A jury evaluated these based on defined criteria and nominated the following six projects for the 2022 awards:
• “Big Air Chur” city event – submitted by the city of Chur's business contact point
• Conversion of the old spinning mill in Lichtensteig – submitted by the Stadtufer cooperative
• "valais4you" project to promote the immigration of skilled workers –
submitted by the regional and economic center of Upper Valais
• Joint project "BIGNIK" to strengthen identification –
submitted by REGIO Appenzell AR-St.Gallen-Bodensee
• “Werkstadt Zürisee” to develop the Rütihof workplace area –
submitted by the city of Wädenswil
• Launch of the integrated location promotion for the Zurich Oberland –
Submitted by the Zurich Oberland Promotion Association
With the nomination, however, the applicants are not yet guaranteed an award: At the end of August, all nominees have the opportunity to present their projects to the jury. The jury consists of the following experts: Katharina Hopp, jury president and board member SVSM; ambassador dr Eric Jakob, Head of the Directorate for Business Promotion SECO; Pascal Jenny, President of Arosa Tourism; Karin Jung, Head of Office for Economy and Labor Canton of St.Gallen; Prof. Dr. Markus Schmidiger, Head of the Real Estate Competence Center
University of Lucerne; Sonja Wollkopf-Walt, CEO Greater Zurich Area.
The awards will be presented on Wednesday, November 2, 2022, as part of the hybrid conference "SVSM Dialogue Economic Promotion" in the Capitol cinema in Olten. Incidentally, the location manager of the year is also honored at this event.