New strategic partnership

Oxara, KIBAG and Holcim Switzerland have entered into a pioneering partnership to drive the market launch of Oxacrete Oulesse®, a cement-free binder. This collaboration aims to sustainably transform the construction industry through innovative, circular and decarbonised technologies.

The strategic partnership was established to significantly advance the production and distribution of the cement-free binder. This cooperation combines innovation, technical expertise, industry experience and market reach to make the product widely available on the Swiss construction market. This material, which is based on the reuse of demolition materials, has the potential to serve up to 10 % of the Swiss concrete market while significantly reducing the environmental impact of the construction industry.

Partnership for a sustainable future
Cement production accounts for around 5% of Switzerland’s annual greenhouse gas emissions, making the need for sustainable alternatives urgent. The partnership is an example of how circular and decarbonised technologies can be scaled up and introduced to the market. Christoph Duijts, CEO of KIBAG, emphasises that this collaboration is a clear sign of the common goal to promote sustainable practices in the construction industry.

Holcim, a leading provider of sustainable construction solutions in Switzerland, sees this partnership as an important step towards realising its sustainability goals. Clemens Wögerbauer, Head Commercial and Sustainability at Holcim Switzerland, emphasises that the combination of circular economy and decarbonisation is the focus of the collaboration.

Sustainable construction practices in response to environmental challenges
The launch comes at a crucial time as the construction industry is increasingly looking for solutions to reduce its carbon footprint and improve resource efficiency. The product not only promotes the reuse of construction demolition waste, but also offers a decarbonised alternative to conventional cement. This contributes to the circular economy and significantly reduces the environmental impact of construction activities.

“The combined expertise and resources of our partners allow us to effectively scale our technology and make sustainable construction practices more accessible across the Swiss market,” say Gnanli Landrou and Thibault Demoulin, co-founders of Oxara. “Together, we strive to achieve resource efficiency and support Switzerland’s net-zero targets.”

This strategic partnership is a significant step towards a more sustainable future for the Swiss construction industry.

Quelle: Oxara