Location Promotion Zurich Oberland publishes magazine
The Zürioberland location promotion will publish a magazine twice a year from October 2022. It focuses on the living and economic region. The booklet is sent out in a targeted manner and displayed in well-frequented public places. Newcomers will also receive a copy in the future.
The Zürioberland Promotional Agency ( SZO ) will publish a magazine twice a year from October 2022. The initial edition consists of 5000 copies. The high-quality magazine aims to offer portraits, background reports and handouts on the living and economic region of the Zurich Oberland.
"The magazine strengthens the voice of the region and focuses in particular on the qualities of the Zurich Oberland," Giacinto In-Albon, Head of Business at SZO, is quoted as saying in a press release. According to the publisher SZO, its topics should offer “a counterpoint to the fast-moving and predominantly digital information of today”. The magazine is produced and printed in Wetzikon. A partner in Gossau is responsible for marketing. It is financed through the sale of advertisements. Members receive preferential prices.
The magazine is distributed in the Zurich Oberland region, Winterthur, Lake Zurich, Obersee and in the city of Zurich. It is sent in a targeted manner. It will also be available in high-traffic locations such as hotels, restaurants, shops and medical practices. In addition, every newcomer receives a copy.