Perspectives and insights from leading minds in the real estate industry

June 2025

The real estate industry is facing dynamic challenges: from regulatory adjustments and digitalization to issues of sustainability and the shortage of skilled workers. At the same time, there is a growing need for well-founded opinions, practical insights and guidance.

With the new immo column on immo-invest.ch, we are creating a space for specialist knowledge, experience and discourse. In regular contributions, experts from various areas of the industry share their views and provide valuable input.

Diverse topics for a networked industry
The immoColumn covers the entire spectrum of the real estate world, including:

  • Construction, management and planning/development
    Key topics such as construction processes, sustainable management and new utilization concepts
  • Finance, building technology and energy
    From financing issues to energy efficiency and pioneering building technologies
  • PropTech/digitalization and marketing
    Digital innovations, new marketing approaches and smart processes
  • Mobility/transport and location promotion
    Stimuli for regions and new opportunities for mobility and accommodation
  • Public sector, associations and suppliers
    Political framework conditions, interest groups and partners along the entire value chain
  • Sellers/brokers, advertising and suppliers
    Players who shape the market and support it with innovative products and services

With this thematic diversity, we want to reflect the perspectives from all areas of the real estate industry and make a contribution to further development.

Who writes?
The columns are written by leading figures in the real estate industry, personalities who enrich the industry with their experience and knowledge. They are exclusively C-level executives or individuals with comparable levels of responsibility who provide practical perspectives.

The immoColumn appears regularly on immo-invest.ch and is distributed via our channels such as the immoNewsletter, LinkedIn and within the framework.

Do you have a topic that moves you? Or would you like to make a contribution yourself? Please feel free to contact us!

Leave a Reply

Your email address will not be published. Required fields are marked *

More articles