7. Real Estate Summit at Samsung Hall
Last Wednesday 450 guests took part in the 7th Real Estate Summit in the Samsung Hall in Dübendorf. Under the motto “Living spaces of the future. Rethink. Act new ». The event in Dübendorf was moderated by Sylwina Spiess. The occasion is the flagship events of the FRZ Zurich Airport Region, Business Network & Location Development.
At the beginning, FRZ President André Ingold gave an overview of the organization. The network continues to grow: 730 members are now part of the FRZ Zurich Airport Region – Business Network & Location Development.
Ingold also gave an overview of the largest development projects. It is forecast that the airport region will grow by 20 percent in terms of both population and jobs by 2030. He specifically mentions the Dübendorf Innovation Park, which is intended to increase the attractiveness of the location considerably. The same applies to the Digital Health Center Bülach.
There were numerous opportunities for small talk and informal discussions in the spacious rooms. The 320 targeted “meet & match” discussions with Internet support were actively used.
Claudio Saputelli , UBS Switzerland AG, said he did not see a turnaround in the real estate market. In the lecture entitled: “Home office as a game changer in the real estate market?” The upward trend in prices on the housing market continues and the office market remains under pressure. Incidentally, working from home had already been identified as a megatrend 50 years ago, at that time under the term “teleworking”.
Patrick Eberhard , Eberhard Enterprises, pleaded for sustainability in the lecture “Off to the circular age”. An important element of this is recycling with the help of robots.
Marloes Fischer , Madaster Services AG, CEO Madaster Switzerland – “Madaster – giving materials an identity” sees considerable savings potential if the materials used in construction are inventoried.
Marc Walder , CEO Ringier AG & Founder digitalswitzerland, spoke about digitization as an opportunity for business and society. The media company, founded in 1833, decided in 2007 to transform itself into a digital company. In the meantime, Ringier has invested over two billion francs in the digital transformation and increased the digital operating profit from 0 to 65 percent. His maxims include: Constantly improving, thinking long-term and with a clear focus.
“Creativity is the new currency – Startup and Corporate / SME Collaboration”. That was the title of Eva Wimmers , CEO ISS Facility Services Germany. She pointed out the different perspectives of startups and established companies. The environment brought her to the denominator VUCA: Volatility, Uncertainty, Complexity and Ambiguity. Anders Indset, economic philosopher, spoke about «The infected thinking – why we have to free ourselves from our old self-evident things». He amazed the guests with remarkable thoughts: Err dich happily. We need chaos and order. The art of being wrong. We should tell new stories. Anyone who is interested becomes interesting.