Swiss kitchen manufacturer expands presence in Germany
Suter Inox AG announces its market entry in Germany. In September, the family-run company will be showcasing its high-quality stainless steel fixtures at the Küchenmeile trade fair in Löhne and at the nearby BORA flagship store in Herford.
Suter Inox wants to establish itself in Germany in the long term. The 78-year-old family business from Aargau, which specialises in stainless steel kitchen fittings, is officially entering the German market at Küchenmeile 2025 and will be a permanent exhibitor there after two years on a special area. The most important European B2B trade fair for decision-makers in the kitchen and furniture industry will take place from 20 to 26 September 2025 in the North Rhine-Westphalian town of Löhne.
According to a press release from Suter Inox, the company will be exhibiting on 150 square metres of presentation space in the architecture workshop there. Marco Suter, President of the Board of Directors of Suter Inox AG, describes it as “an important forum for high-quality kitchen architecture and creative material presentations. As a new partner, we are delighted to help shape the kitchen as a holistic architectural experience and to present ourselves in this inspiring environment.”
The marketing association of 24 companies, which together generate around 90 per cent of German kitchen furniture sales and organises the Küchenmeile, is once again expecting 25,000 trade visitors this year, 40 per cent of whom will come from abroad.
At the same time, the company will be showcasing its customised worktops, sinks and basins, drain and overflow technology and taps in the BORA flagship store in Herford, just a few minutes away from the trade fair. According to the information provided, this store will be specifically visited during the Kitchen Mile.
“Germany is a demanding but exciting market with great potential for our high-quality stainless steel products,” says Suter. “Our presence in the architecture workshop and in the BORA flagship store is the start of a targeted expansion of our market activities. We look forward to exchanging ideas with specialist retailers – and to many new partnerships.”