Stefan Metzger takes over at digitalswitzerland

Zürich, January 2022

Digitalswitzerland will have a new managing director in 2022. Stefan Metzger will take over the management of the location initiative. Nicolas Bürer is stepping down at his own request after five years. According to President Sascha Zahnd, he has transformed the regional initiative into a global movement.

According to a media release , Stefan Metzger will take over the management of digitalswitzerland from January 2022. The previous managing director, Nicolas Bürer, is stepping down at his own request. Bürer led the initiative for around five years. Last year he was also responsible for the operational merger with the ICTswitzerland association.

“I would like to thank Nicolas for his commitment to digitalswitzerland,” said President Sascha Zahnd. Bürer has “successfully further developed the initiative and transformed the once regional vision for Zurich into a nationwide and now even global movement,” he adds. According to Marc Walder, digitalswitzerland founder and Ringier CEO, digitalswitzerland has grown to become “the most relevant location initiative in Switzerland” under the leadership of Bürer.

With Metzger, digitalswitzerland is gaining “a proven expert in the field of digital transformation” with global experience, according to Walder. The press release describes Metzger as a digital expert. For 13 years he served the Swiss business of the global IT consulting firm Cognizant as Country Managing Director. Metzger has been committed to digitalswitzerland for a year and was also a member of the Executive Committee.

Diana Engetschwiler, head of the Swiss Digital Day launched five years ago, will also become the deputy managing director of digitalswitzerland from the beginning of 2022. She succeeds Sébastien Kulling, who is moving to the digitalswitzerland foundation as managing director.

The aim of digitalswitzerland is to position Switzerland as the world’s leading, digital innovation location. The initiative currently has 240 organizations among its partners.

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