Digitally visible, locally present

May 2025

Acquiring mandates and positioning in the desired region are key success factors in the real estate industry - even in times of advancing digitalization, when visibility and proximity are still crucial for successful collaboration. This is precisely where SMG Real Estate's Visibility service comes in: It supports real estate professionals in their targeted regional focus and marketing.

In the digital world, two aspects remain as relevant as they are challenging: visibility and proximity. Their successful implementation is the key to success, especially for real estate professionals. This is because both sellers and buyers, as well as estate agents, often have regional roots.

At the same time, this presents an opportunity that SMG Real Estate’s Visibility can put into practice in the best possible way. The innovative solution places real estate agencies exactly where potential sellers are particularly present – in combination with a focus on the desired region. For as little as CHF 99, Visibility helps agencies to present themselves in the best possible light on ImmoScout24 and Homegate. This makes them visible where current and potential sellers are looking for reliable partners. This not only increases their reach in the relevant region, but also strengthens the professionalism of their presence – which leads to more sales mandates. In addition, visibility is maintained permanently, even if no advertisements are placed temporarily.

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