{"id":148639,"date":"2026-02-03T12:13:35","date_gmt":"2026-02-03T11:13:35","guid":{"rendered":"https:\/\/www.immo-invest.ch\/wo-immobilien-an-strahlkraft-verlieren\/"},"modified":"2026-02-03T12:26:25","modified_gmt":"2026-02-03T11:26:25","slug":"wo-immobilien-an-strahlkraft-verlieren","status":"publish","type":"post","link":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/","title":{"rendered":"L\u00e0 o\u00f9 l&rsquo;immobilier perd de son rayonnement"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Parmi les cantons pr&eacute;sentant les plus grands risques d&eacute;mographiques figurent le Tessin, Berne, Neuch&acirc;tel, le Jura, Appenzell Rhodes-Ext&eacute;rieures, Nidwald, Obwald, les Grisons, Glaris et Schaffhouse. Ils r&eacute;unissent environ 23 pour cent du volume total des hypoth&egrave;ques en Suisse et sont donc tout sauf des r&eacute;gions p&eacute;riph&eacute;riques. En m&ecirc;me temps, elles sont structurellement moins bien &eacute;quip&eacute;es pour affronter l&rsquo;avenir.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Le c&oelig;ur du probl&egrave;me r&eacute;side dans la structure d&rsquo;&acirc;ge. La croissance d&eacute;mographique se joue surtout dans les groupes de plus de 65 ans. Des personnes qui d&eacute;m&eacute;nagent rarement et qui ne demandent gu&egrave;re d&rsquo;espace de logement suppl&eacute;mentaire. Parall&egrave;lement, le nombre d&rsquo;actifs, c&rsquo;est-&agrave;-dire les m&eacute;nages qui acqui&egrave;rent typiquement un logement ou qui concluent de nouveaux baux, diminue. Il en r&eacute;sulte une baisse de la demande, une plus grande patience lors de la vente et des baisses de prix croissantes. Ce ph&eacute;nom&egrave;ne est particuli&egrave;rement sensible sur les march&eacute;s o&ugrave; l&rsquo;on trouve beaucoup de maisons individuelles et d&rsquo;objets de vacances, comme dans certaines r&eacute;gions du Tessin, des Grisons ou du Jura.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\"><strong>La d&eacute;mographie bat l&rsquo;imagination en mati&egrave;re de prix<br><\/strong>L&rsquo;&eacute;tude esquisse un march&eacute; qui devrait se diff&eacute;rencier nettement au cours des 20 prochaines ann&eacute;es. Alors que les propri&eacute;taires des cantons concern&eacute;s s&rsquo;attendent encore en de nombreux endroits &agrave; une poursuite de la hausse des prix, la d&eacute;mographie dessine une autre <span class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Image&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Individuelles Vorstellungsbild, das Dritte von einer Marke, einem Produkt oder einer Unternehmung haben. Aus Marketingsicht wird zwischen einem gegenw&auml;rtigen (Ist-Image) und einem anzustrebenden Image (Soll-Image) unterschieden&lt;\/div&gt;\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>image<\/span>. Si peu de jeunes m&eacute;nages prennent la rel&egrave;ve et que l&rsquo;immigration reste faible, la pouss&eacute;e de la demande qui justifie les &eacute;valuations actuelles fera d&eacute;faut.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Pour les propri&eacute;taires, cela signifie une dur&eacute;e de d&eacute;tention plus longue, des risques de vente plus &eacute;lev&eacute;s et, selon la situation, des baisses de prix plus marqu&eacute;es. Les maisons individuelles anciennes situ&eacute;es dans des communes p&eacute;riph&eacute;riques, qui ne r&eacute;pondent plus aux attentes des nouvelles g&eacute;n&eacute;rations d&rsquo;acheteurs en termes d&rsquo;&eacute;nergie et de qualit&eacute;, sont particuli&egrave;rement expos&eacute;es. L&agrave; o&ugrave; une offre importante arrive simultan&eacute;ment sur le march&eacute;, par exemple &agrave; la suite d&rsquo;une succession, la pression sur les prix peut rapidement augmenter.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Les cantons en plein essor comme contrepoids<br><\/strong>De l&rsquo;autre c&ocirc;t&eacute;, on trouve les cantons en pleine croissance que sont Zurich, Vaud, Lucerne, Gen&egrave;ve, Thurgovie, Argovie, Saint-Gall, le Valais, Fribourg, Zoug et B&acirc;le-Ville. Selon l&rsquo;analyse, ils devraient absorber pr&egrave;s de 86 pour cent de la future croissance d&eacute;mographique. Les deux tiers du volume des hypoth&egrave;ques se concentrent d&eacute;j&agrave; dans ces cantons, et la tendance est &agrave; la hausse.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;immigration y rencontre le dynamisme &eacute;conomique, des centres urbains et des march&eacute;s du travail forts. Pour le march&eacute; immobilier, cela signifie une demande toujours &eacute;lev&eacute;e, des prix qui ont tendance &agrave; rester stables, voire &agrave; augmenter, et des risques structurels moindres, malgr&eacute; la num&eacute;risation, le retournement des taux d&rsquo;int&eacute;r&ecirc;t et l&rsquo;augmentation des r&eacute;glementations. La polarisation entre cantons &laquo;&nbsp;perdants&nbsp;&raquo; et &laquo;&nbsp;gagnants&nbsp;&raquo; devrait donc encore s&rsquo;accentuer.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Cons&eacute;quences pour les banques et les investisseurs<br><\/strong>Pour les banques, les assurances et les caisses de pension, la perspective d&eacute;mographique est plus qu&rsquo;une note en bas de page. Jusqu&rsquo;&agrave; pr&eacute;sent, les risques r&eacute;gionaux ne sont pas suffisamment repr&eacute;sent&eacute;s dans de nombreux portefeuilles. Les &eacute;tablissements r&eacute;gionaux qui se concentrent fortement sur leur canton d&rsquo;origine sont particuli&egrave;rement expos&eacute;s &agrave; des risques accrus dans les r&eacute;gions en d&eacute;clin. Surtout lorsqu&rsquo;une grande partie du portefeuille est constitu&eacute;e de maisons individuelles situ&eacute;es &agrave; la campagne.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Ce ne sont pas seulement la situation, l&rsquo;&eacute;tat et la capacit&eacute; financi&egrave;re qui comptent, mais aussi la question de savoir combien d&rsquo;acheteurs potentiels seront encore sur place dans 10, 15 ou 20 ans. Si l&rsquo;on veut g&eacute;rer les hypoth&egrave;ques et les placements immobiliers &agrave; long terme, il faut syst&eacute;matiquement penser ensemble la d&eacute;mographie, la demande de logements et la structure &eacute;conomique locale.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ce que les propri&eacute;taires peuvent faire maintenant<br><\/strong>Pour les propri&eacute;taires des cantons concern&eacute;s, il vaut la peine de jeter un regard lucide sur leur propre bien, comme l&rsquo;emplacement, le groupe cible, l&rsquo;&eacute;tat &eacute;nerg&eacute;tique, une &eacute;ventuelle r&eacute;affectation. Ceux qui g&egrave;rent activement, modernisent et r&eacute;fl&eacute;chissent &agrave; temps &agrave; des alternatives, ont un net avantage sur ceux qui esp&egrave;rent seulement que les prix continueront &agrave; augmenter.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Le march&eacute; ne bascule pas partout. Dans de nombreuses villes des cantons &laquo;&nbsp;perdants&nbsp;&raquo;, les logements resteront rares, tandis que les zones rurales seront soumises &agrave; une pression plus forte. La pr&eacute;cision avec laquelle les acteurs du march&eacute; comprennent les diff&eacute;rences au sein d&rsquo;un m&ecirc;me canton et la rapidit&eacute; avec laquelle ils adaptent leurs strat&eacute;gies &agrave; la nouvelle r&eacute;alit&eacute; d&eacute;mographique seront d&eacute;cisives.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Au cours des 20 prochaines ann\u00e9es, le march\u00e9 immobilier suisse devrait se scinder selon des lignes de fracture d\u00e9mographiques claires. Avec dix cantons sous pression particuli\u00e8re et onze cantons clairement gagnants.<\/p>\n","protected":false},"author":2,"featured_media":148640,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[9430,22699,55961,743,22303,22438],"tags":[57048,872,3931,3018,2002,57049],"class_list":["post-148639","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-fr","category-durabilite","category-evaluations-analyses-de-marche","category-immonews-fr","category-suisse","category-trends-fr","tag-demografie","tag-immoinvest-fr","tag-immonews-fr","tag-marktanalyse-fr","tag-news-fr","tag-wohnraumnachfrage","pmpro-has-access"],"acf":{"bild_mit_ki_erstellt_worden":["Ja"],"lead":"Au cours des 20 prochaines ann\u00e9es, le march\u00e9 immobilier suisse devrait se scinder selon des lignes de fracture d\u00e9mographiques claires. Avec dix cantons sous pression particuli\u00e8re et onze cantons clairement gagnants.","autor":"Quelle Moneypark, Blick","ort":"","bildunterschrift":"","bild_im_grid":false,"gallerie":"","newsim":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Au cours des 20 prochaines ann\u00e9es, le march\u00e9 immobilier suisse devrait se scinder selon des lignes de fracture d\u00e9mographiques claires. Avec dix cantons sous pression particuli\u00e8re et onze cantons clairement gagnants.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"immovestuser\"\/>\n\t<meta name=\"google-site-verification\" content=\"fHJKvgWpZCR2zVBHWfkQeFXC11qieUSff0HGNYfuyLA\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.1.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"fr_FR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien - Die\u00a0Plattform f\u00fcr Standorte und Immobilien\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"L\u00e0 o\u00f9 l\u2019immobilier perd de son rayonnement - immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien\" \/>\n\t\t<meta property=\"og:description\" content=\"Au cours des 20 prochaines ann\u00e9es, le march\u00e9 immobilier suisse devrait se scinder selon des lignes de fracture d\u00e9mographiques claires. Avec dix cantons sous pression particuli\u00e8re et onze cantons clairement gagnants.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2026\/02\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2026\/02\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1536\" \/>\n\t\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2026-02-03T11:13:35+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-02-03T11:26:25+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/people\/Immoinvest\/100077962920504\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@i\" \/>\n\t\t<meta name=\"twitter:title\" content=\"L\u00e0 o\u00f9 l\u2019immobilier perd de son rayonnement - immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Au cours des 20 prochaines ann\u00e9es, le march\u00e9 immobilier suisse devrait se scinder selon des lignes de fracture d\u00e9mographiques claires. Avec dix cantons sous pression particuli\u00e8re et onze cantons clairement gagnants.\" \/>\n\t\t<meta name=\"twitter:creator\" content=\"@i\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2026\/02\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#blogposting\",\"name\":\"L\\u00e0 o\\u00f9 l\\u2019immobilier perd de son rayonnement - immo!nvest - Die Plattform f\\u00fcr Standorte und Immobilien\",\"headline\":\"L\\u00e0 o\\u00f9 l&rsquo;immobilier perd de son rayonnement\",\"author\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/author\\\/immovestuser\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.immo-invest.ch\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage.png\",\"width\":1536,\"height\":768},\"datePublished\":\"2026-02-03T12:13:35+01:00\",\"dateModified\":\"2026-02-03T12:26:25+01:00\",\"inLanguage\":\"fr-FR\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#webpage\"},\"articleSection\":\"Business, Durabilit\\u00e9, \\u00c9valuations &amp; analyses de march\\u00e9, immoNews, Suisse, Trends, Demografie, Immoinvest, immoNews, Marktanalyse, News, Wohnraumnachfrage, Facultatif\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/categories\\\/regions\\\/#listItem\",\"name\":\"R\\u00e9gions\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/categories\\\/regions\\\/#listItem\",\"position\":2,\"name\":\"R\\u00e9gions\",\"item\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/categories\\\/regions\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/categories\\\/regions\\\/suisse\\\/#listItem\",\"name\":\"Suisse\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/categories\\\/regions\\\/suisse\\\/#listItem\",\"position\":3,\"name\":\"Suisse\",\"item\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/categories\\\/regions\\\/suisse\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#listItem\",\"name\":\"L\\u00e0 o\\u00f9 l&rsquo;immobilier perd de son rayonnement\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/categories\\\/regions\\\/#listItem\",\"name\":\"R\\u00e9gions\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#listItem\",\"position\":4,\"name\":\"L\\u00e0 o\\u00f9 l&rsquo;immobilier perd de son rayonnement\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/categories\\\/regions\\\/suisse\\\/#listItem\",\"name\":\"Suisse\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/#organization\",\"name\":\"immo!nvest - Die Plattform f\\u00fcr Standorte und Immobilien\",\"description\":\"Die\\u00a0Plattform f\\u00fcr Standorte und Immobilien\",\"url\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/\",\"email\":\"admin@immomedia.ag\",\"telephone\":\"+41444420002\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.immo-invest.ch\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/immoinvest_sm-scaled.jpg\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#organizationLogo\",\"width\":2560,\"height\":1340},\"image\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/people\\\/Immoinvest\\\/100077962920504\\\/\",\"https:\\\/\\\/x.com\\\/i\\\/flow\\\/login?redirect_after_login=immoinvest_ch\",\"https:\\\/\\\/www.instagram.com\\\/immoinvest_ch\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/immoinvest-swiss\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/author\\\/immovestuser\\\/#author\",\"url\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/author\\\/immovestuser\\\/\",\"name\":\"immovestuser\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8e01f4d99f2eeea7a362ebb93305e1172a70e9293ba250f897a65c39f54cdd1e?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"immovestuser\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#webpage\",\"url\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/\",\"name\":\"L\\u00e0 o\\u00f9 l\\u2019immobilier perd de son rayonnement - immo!nvest - Die Plattform f\\u00fcr Standorte und Immobilien\",\"description\":\"Au cours des 20 prochaines ann\\u00e9es, le march\\u00e9 immobilier suisse devrait se scinder selon des lignes de fracture d\\u00e9mographiques claires. Avec dix cantons sous pression particuli\\u00e8re et onze cantons clairement gagnants.\",\"inLanguage\":\"fr-FR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/author\\\/immovestuser\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/author\\\/immovestuser\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.immo-invest.ch\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage.png\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#mainImage\",\"width\":1536,\"height\":768},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/wo-immobilien-an-strahlkraft-verlieren\\\/#mainImage\"},\"datePublished\":\"2026-02-03T12:13:35+01:00\",\"dateModified\":\"2026-02-03T12:26:25+01:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/\",\"name\":\"immo!nvest - Die Plattform f\\u00fcr Standorte und Immobilien\",\"description\":\"Die\\u00a0Plattform f\\u00fcr Standorte und Immobilien\",\"inLanguage\":\"fr-FR\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.immo-invest.ch\\\/fr\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"L\u00e0 o\u00f9 l\u2019immobilier perd de son rayonnement - immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien","description":"Au cours des 20 prochaines ann\u00e9es, le march\u00e9 immobilier suisse devrait se scinder selon des lignes de fracture d\u00e9mographiques claires. Avec dix cantons sous pression particuli\u00e8re et onze cantons clairement gagnants.","canonical_url":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"google-site-verification":"fHJKvgWpZCR2zVBHWfkQeFXC11qieUSff0HGNYfuyLA","miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#blogposting","name":"L\u00e0 o\u00f9 l\u2019immobilier perd de son rayonnement - immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien","headline":"L\u00e0 o\u00f9 l&rsquo;immobilier perd de son rayonnement","author":{"@id":"https:\/\/www.immo-invest.ch\/fr\/author\/immovestuser\/#author"},"publisher":{"@id":"https:\/\/www.immo-invest.ch\/fr\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2026\/02\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage.png","width":1536,"height":768},"datePublished":"2026-02-03T12:13:35+01:00","dateModified":"2026-02-03T12:26:25+01:00","inLanguage":"fr-FR","mainEntityOfPage":{"@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#webpage"},"isPartOf":{"@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#webpage"},"articleSection":"Business, Durabilit\u00e9, \u00c9valuations &amp; analyses de march\u00e9, immoNews, Suisse, Trends, Demografie, Immoinvest, immoNews, Marktanalyse, News, Wohnraumnachfrage, Facultatif"},{"@type":"BreadcrumbList","@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.immo-invest.ch\/fr\/#listItem","position":1,"name":"Home","item":"https:\/\/www.immo-invest.ch\/fr\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/#listItem","name":"R\u00e9gions"}},{"@type":"ListItem","@id":"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/#listItem","position":2,"name":"R\u00e9gions","item":"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/suisse\/#listItem","name":"Suisse"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.immo-invest.ch\/fr\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/suisse\/#listItem","position":3,"name":"Suisse","item":"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/suisse\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#listItem","name":"L\u00e0 o\u00f9 l&rsquo;immobilier perd de son rayonnement"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/#listItem","name":"R\u00e9gions"}},{"@type":"ListItem","@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#listItem","position":4,"name":"L\u00e0 o\u00f9 l&rsquo;immobilier perd de son rayonnement","previousItem":{"@type":"ListItem","@id":"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/suisse\/#listItem","name":"Suisse"}}]},{"@type":"Organization","@id":"https:\/\/www.immo-invest.ch\/fr\/#organization","name":"immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien","description":"Die\u00a0Plattform f\u00fcr Standorte und Immobilien","url":"https:\/\/www.immo-invest.ch\/fr\/","email":"admin@immomedia.ag","telephone":"+41444420002","logo":{"@type":"ImageObject","url":"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2024\/09\/immoinvest_sm-scaled.jpg","@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#organizationLogo","width":2560,"height":1340},"image":{"@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#organizationLogo"},"sameAs":["https:\/\/www.facebook.com\/people\/Immoinvest\/100077962920504\/","https:\/\/x.com\/i\/flow\/login?redirect_after_login=immoinvest_ch","https:\/\/www.instagram.com\/immoinvest_ch\/","https:\/\/www.linkedin.com\/company\/immoinvest-swiss"]},{"@type":"Person","@id":"https:\/\/www.immo-invest.ch\/fr\/author\/immovestuser\/#author","url":"https:\/\/www.immo-invest.ch\/fr\/author\/immovestuser\/","name":"immovestuser","image":{"@type":"ImageObject","@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/8e01f4d99f2eeea7a362ebb93305e1172a70e9293ba250f897a65c39f54cdd1e?s=96&d=mm&r=g","width":96,"height":96,"caption":"immovestuser"}},{"@type":"WebPage","@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#webpage","url":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/","name":"L\u00e0 o\u00f9 l\u2019immobilier perd de son rayonnement - immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien","description":"Au cours des 20 prochaines ann\u00e9es, le march\u00e9 immobilier suisse devrait se scinder selon des lignes de fracture d\u00e9mographiques claires. Avec dix cantons sous pression particuli\u00e8re et onze cantons clairement gagnants.","inLanguage":"fr-FR","isPartOf":{"@id":"https:\/\/www.immo-invest.ch\/fr\/#website"},"breadcrumb":{"@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#breadcrumblist"},"author":{"@id":"https:\/\/www.immo-invest.ch\/fr\/author\/immovestuser\/#author"},"creator":{"@id":"https:\/\/www.immo-invest.ch\/fr\/author\/immovestuser\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2026\/02\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage.png","@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#mainImage","width":1536,"height":768},"primaryImageOfPage":{"@id":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/#mainImage"},"datePublished":"2026-02-03T12:13:35+01:00","dateModified":"2026-02-03T12:26:25+01:00"},{"@type":"WebSite","@id":"https:\/\/www.immo-invest.ch\/fr\/#website","url":"https:\/\/www.immo-invest.ch\/fr\/","name":"immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien","description":"Die\u00a0Plattform f\u00fcr Standorte und Immobilien","inLanguage":"fr-FR","publisher":{"@id":"https:\/\/www.immo-invest.ch\/fr\/#organization"}}]},"og:locale":"fr_FR","og:site_name":"immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien - Die\u00a0Plattform f\u00fcr Standorte und Immobilien","og:type":"article","og:title":"L\u00e0 o\u00f9 l\u2019immobilier perd de son rayonnement - immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien","og:description":"Au cours des 20 prochaines ann\u00e9es, le march\u00e9 immobilier suisse devrait se scinder selon des lignes de fracture d\u00e9mographiques claires. Avec dix cantons sous pression particuli\u00e8re et onze cantons clairement gagnants.","og:url":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/","og:image":"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2026\/02\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage.png","og:image:secure_url":"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2026\/02\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage.png","og:image:width":1536,"og:image:height":768,"article:published_time":"2026-02-03T11:13:35+00:00","article:modified_time":"2026-02-03T11:26:25+00:00","article:publisher":"https:\/\/www.facebook.com\/people\/Immoinvest\/100077962920504\/","twitter:card":"summary_large_image","twitter:site":"@i","twitter:title":"L\u00e0 o\u00f9 l\u2019immobilier perd de son rayonnement - immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien","twitter:description":"Au cours des 20 prochaines ann\u00e9es, le march\u00e9 immobilier suisse devrait se scinder selon des lignes de fracture d\u00e9mographiques claires. Avec dix cantons sous pression particuli\u00e8re et onze cantons clairement gagnants.","twitter:creator":"@i","twitter:image":"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2026\/02\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage.png"},"aioseo_meta_data":{"post_id":"148639","title":null,"description":null,"keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":{"faqs":[],"keyPoints":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2026-02-03 11:26:27","updated":"2026-02-03 11:28:16","seo_analyzer_scan_date":null,"focus_keyword":null,"additional_keywords":null,"truseo_locale":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.immo-invest.ch\/fr\/\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/\" title=\"R\u00e9gions\">R\u00e9gions<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/suisse\/\" title=\"Suisse\">Suisse<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tL\u00e0 o\u00f9 l\u2019immobilier perd de son rayonnement\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.immo-invest.ch\/fr\/"},{"label":"R\u00e9gions","link":"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/"},{"label":"Suisse","link":"https:\/\/www.immo-invest.ch\/fr\/categories\/regions\/suisse\/"},{"label":"L\u00e0 o\u00f9 l&rsquo;immobilier perd de son rayonnement","link":"https:\/\/www.immo-invest.ch\/fr\/wo-immobilien-an-strahlkraft-verlieren\/"}],"featured_image_src":"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2026\/02\/immo-invest-finanzen-bewertungen-marktanalysen-trends-nachhaltigkeit-standorte-schweiz-demografie-wohnraumnachfrage-336x168.png","_links":{"self":[{"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/posts\/148639","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/comments?post=148639"}],"version-history":[{"count":2,"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/posts\/148639\/revisions"}],"predecessor-version":[{"id":148646,"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/posts\/148639\/revisions\/148646"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/media\/148640"}],"wp:attachment":[{"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/media?parent=148639"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/categories?post=148639"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.immo-invest.ch\/fr\/wp-json\/wp\/v2\/tags?post=148639"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}