{"id":120271,"date":"2024-11-26T13:48:35","date_gmt":"2024-11-26T12:48:35","guid":{"rendered":"https:\/\/www.immo-invest.ch\/optimismus-bei-schweizer-immobilienmaklern-fuer-2025\/"},"modified":"2024-11-26T13:55:44","modified_gmt":"2024-11-26T12:55:44","slug":"optimismus-bei-schweizer-immobilienmaklern-fuer-2025","status":"publish","type":"post","link":"https:\/\/www.immo-invest.ch\/fr\/optimismus-bei-schweizer-immobilienmaklern-fuer-2025\/","title":{"rendered":"Optimisme des agents immobiliers suisses pour 2025"},"content":{"rendered":"\n\n<p class=\"wp-block-paragraph\">La fin brutale de la p\u00e9riode de taux d&rsquo;int\u00e9r\u00eat bas de ces derni\u00e8res ann\u00e9es et les r\u00e8gles plus strictes en mati\u00e8re de pr\u00eats ont modifi\u00e9 durablement la dynamique du march\u00e9. Alors que les acheteurs sont devenus plus prudents en raison de l&rsquo;augmentation des co\u00fbts de financement, de nombreux vendeurs continuent de s&rsquo;accrocher \u00e0 des id\u00e9es de prix excessives. Cette divergence complique consid\u00e9rablement la commercialisation des biens immobiliers et conduit souvent \u00e0 des malentendus entre les parties. Les membres de la SMK consid\u00e8rent qu&rsquo;il s&rsquo;agit l\u00e0 de l&rsquo;un des plus grands d\u00e9fis de l&rsquo;ann\u00e9e \u00e0 venir.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Confiance et expertise, cl\u00e9s du succ\u00e8s<br><\/strong>La commercialisation immobili\u00e8re est et reste un \u00ab\u00a0people business\u00a0\u00bb. Les agents immobiliers qui r\u00e9ussissent sont ceux qui misent sur l&rsquo;exp\u00e9rience, la confiance et le conseil, bas\u00e9s sur une connaissance approfondie du march\u00e9. Une forte conscience de la qualit\u00e9 et un positionnement profil\u00e9 cr\u00e9ent la confiance n\u00e9cessaire aupr\u00e8s des acheteurs et des vendeurs. Gr\u00e2ce \u00e0 leur expertise certifi\u00e9e, les membres de la CSM offrent des conseils complets et personnalis\u00e9s et garantissent le meilleur prix de vente possible.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Durabilit\u00e9 et p\u00e9nurie de main-d&rsquo;\u0153uvre qualifi\u00e9e en point de mire<br><\/strong>Outre la probl\u00e9matique du prix, des th\u00e8mes tels que la durabilit\u00e9 et les exigences ESG sont de plus en plus mis en avant. La p\u00e9nurie de personnel qualifi\u00e9 repr\u00e9sente \u00e9galement un d\u00e9fi croissant, car les exigences envers les agents immobiliers ne cessent d&rsquo;augmenter. En outre, l&rsquo;activit\u00e9 de construction de logements reste en de\u00e7\u00e0 des attentes, ce qui aggrave encore le d\u00e9ficit d&rsquo;offre. D&rsquo;autres th\u00e8mes importants pour 2025 sont les nouvelles formes de logement, l&rsquo;utilisation de l&rsquo;intelligence artificielle et l&rsquo;\u00e9volution d\u00e9mographique.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Plus d&rsquo;informations sur <a href=\"http:\/\/www.maklerkammer.ch\" title=\"\">www.maklerkammer.ch<\/a><\/p>\n\n\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"454\" height=\"195\" data-id=\"120243\" src=\"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2024\/11\/Bild1.png\" alt=\"\" class=\"wp-image-120243\"\/><\/figure>\n\n<\/figure>\n\n<\/div>\n\n\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"630\" height=\"214\" src=\"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2024\/11\/Bild2-2.png\" alt=\"\" class=\"wp-image-120263\" style=\"width:534px;height:auto\" srcset=\"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2024\/11\/Bild2-2.png 630w, https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2024\/11\/Bild2-2-600x204.png 600w\" sizes=\"auto, (max-width: 630px) 100vw, 630px\" \/><\/figure>\n\n<\/div>\n\n<\/div>\n\n\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"445\" height=\"208\" src=\"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2024\/11\/Bild4-1.png\" alt=\"\" class=\"wp-image-120252\"\/><\/figure>\n\n<\/div>\n\n\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"281\" height=\"213\" src=\"https:\/\/www.immo-invest.ch\/wp-content\/uploads\/2024\/11\/Bild3-1.png\" alt=\"\" class=\"wp-image-120251\" style=\"width:257px;height:auto\"\/><\/figure>\n\n<\/div>\n\n<\/div>\n\n\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Les membres de la Chambre suisse des agents immobiliers (CSAM) sont mod\u00e9r\u00e9ment optimistes pour l&rsquo;ann\u00e9e 2025. Dans une enqu\u00eate r\u00e9cente men\u00e9e aupr\u00e8s de tous les membres, 57% pr\u00e9voient une \u00e9volution lat\u00e9rale du march\u00e9 immobilier, tandis que 38% s&rsquo;attendent m\u00eame \u00e0 une expansion du march\u00e9. Malgr\u00e9 ce sentiment positif, le secteur reste confront\u00e9 \u00e0 des d\u00e9fis, notamment des attentes irr\u00e9alistes en mati\u00e8re de prix de la part des acheteurs et des vendeurs.<\/p>\n","protected":false},"author":2,"featured_media":120236,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[743,22357,22303,22438],"tags":[3915,848,872,3931,12339,2056,50771],"class_list":["post-120271","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-immonews-fr","category-industrie-du-batiment","category-suisse","category-trends-fr","tag-fachkraefte-fr","tag-immobilien-fr","tag-immoinvest-fr","tag-immonews-fr","tag-makler-fr","tag-nachhaltigkeit-fr","tag-optimismus-fr","pmpro-has-access"],"acf":{"bild_mit_ki_erstellt_worden":[],"lead":"Les membres de la Chambre suisse des agents immobiliers (CSAM) sont mod\u00e9r\u00e9ment optimistes pour l'ann\u00e9e 2025. Dans une enqu\u00eate r\u00e9cente men\u00e9e aupr\u00e8s de tous les membres, 57% pr\u00e9voient une \u00e9volution lat\u00e9rale du march\u00e9 immobilier, tandis que 38% s'attendent m\u00eame \u00e0 une expansion du march\u00e9. Malgr\u00e9 ce sentiment positif, le secteur reste confront\u00e9 \u00e0 des d\u00e9fis, notamment des attentes irr\u00e9alistes en mati\u00e8re de prix de la part des acheteurs et des vendeurs.","autor":"Quelle: SMK","ort":"","bildunterschrift":"","zusammenfassung":"","bild_im_grid":false,"gallerie":"","newsim":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Les membres de la Chambre suisse des agents immobiliers (CSAM) sont mod\u00e9r\u00e9ment optimistes pour l&#039;ann\u00e9e 2025. Dans une enqu\u00eate r\u00e9cente men\u00e9e aupr\u00e8s de tous les membres, 57% pr\u00e9voient une \u00e9volution lat\u00e9rale du march\u00e9 immobilier, tandis que 38% s&#039;attendent m\u00eame \u00e0 une expansion du march\u00e9. Malgr\u00e9 ce sentiment positif, le secteur reste confront\u00e9 \u00e0 des d\u00e9fis, notamment des attentes irr\u00e9alistes en mati\u00e8re de prix de la part des acheteurs et des vendeurs.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"immovestuser\"\/>\n\t<meta name=\"google-site-verification\" content=\"fHJKvgWpZCR2zVBHWfkQeFXC11qieUSff0HGNYfuyLA\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.immo-invest.ch\/fr\/optimismus-bei-schweizer-immobilienmaklern-fuer-2025\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.1.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"fr_FR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien - Die\u00a0Plattform f\u00fcr Standorte und Immobilien\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Optimisme des agents immobiliers suisses pour 2025 - immo!nvest - Die Plattform f\u00fcr Standorte und Immobilien\" \/>\n\t\t<meta property=\"og:description\" content=\"Les membres de la Chambre suisse des agents immobiliers (CSAM) sont mod\u00e9r\u00e9ment optimistes pour l&#039;ann\u00e9e 2025. 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