{"id":139360,"date":"2025-09-12T16:30:00","date_gmt":"2025-09-12T14:30:00","guid":{"rendered":"https:\/\/www.immo-invest.ch\/?p=139360"},"modified":"2025-09-10T09:49:01","modified_gmt":"2025-09-10T07:49:01","slug":"rebranding-setzt-fokus-auf-nachhaltige-transformation","status":"publish","type":"post","link":"https:\/\/www.immo-invest.ch\/en\/rebranding-setzt-fokus-auf-nachhaltige-transformation\/","title":{"rendered":"Rebranding focuses on sustainable transformation"},"content":{"rendered":"

After twelve years, INNOArchitects AG is opening a new chapter: since the beginning of September, the consulting firm from Wabern has been operating under the name Fuil, Pierre-Yves Caboussat, founding partner and strategy consultant, announced in a press release from Fuil AG<\/a>. The name INNOArchitects was too closely associated with new products and ideas. The new name, on the other hand, is intended to symbolise the current focus of the consultancy offering on the sustainable transformation of companies.<\/p>\n

Fiul is based on the English term fuel. It means “energy, drive, speed, but also food, in other words something that nourishes and enables growth”, explains Cabussat. The new name thus stands for the company’s aspiration to shape change with impact.<\/p>\n

For Nora Blaesy, Lead Rebranding and Business Development Consultant, the new brand<\/span> identity emphasises “who we really are”. According to her, Fuil wants to differentiate itself from other consultancies by the way it tackles things. “We don’t just want to advise organisations, we want to empower them to shape change with confidence and move into the future with energy,” Blaesy is quoted as saying.<\/p>\n

Fiul offers companies consulting services in the areas of strategy, business development, organisational development and collaboration, the development of people and teams and the use of artificial intelligence. Fiul also provides rooms for seminars and collaboration in the converted Gurtenbrauerei brewery in Wabern. According to a statement, the company has already completed over 3,000 contracts under the old INNOArchitects brand<\/span>.<\/p>\n","protected":false},"excerpt":{"rendered":"

INNOArchitects AG is now operating under the name Fiul AG. The change of name is intended to emphasise the consulting firm’s focus on the sustainable transformation of companies. The new name stands for energy, drive, speed and nourishment.<\/p>\n","protected":false},"author":2,"featured_media":139355,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[22697,12476,22698,22433],"tags":[13027,12525,12526,12528,15709,36493],"class_list":["post-139360","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company","category-immonews","category-sustainability","category-trends-en","tag-beratung-en","tag-immoinvest-en","tag-immonews-en","tag-news-en","tag-rebranding-en","tag-transformation-en","pmpro-has-access"],"acf":{"bild_mit_ki_erstellt_worden":[],"lead":"INNOArchitects AG is now operating under the name Fiul AG. The change of name is intended to emphasise the consulting firm's focus on the sustainable transformation of companies. The new name stands for energy, drive, speed and nourishment.\r\n","autor":"ce\/hs","ort":"Wabern BE ","bildunterschrift":"","bild_im_grid":false,"gallerie":"","newsim":""},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t