{"id":104520,"date":"2024-07-05T08:14:49","date_gmt":"2024-07-05T06:14:49","guid":{"rendered":"https:\/\/www.immo-invest.ch\/digitalstrom-gewinnt-bei-german-brand-award\/"},"modified":"2024-07-05T08:17:54","modified_gmt":"2024-07-05T06:17:54","slug":"digitalstrom-gewinnt-bei-german-brand-award","status":"publish","type":"post","link":"https:\/\/www.immo-invest.ch\/en\/digitalstrom-gewinnt-bei-german-brand-award\/","title":{"rendered":"digitalStrom wins German Brand Award"},"content":{"rendered":"

Schlieren-based networking specialist digitalStrom<\/a> has received multiple awards from the German Design Council at the German Brand Award 2024<\/a>. According to a press release<\/a>, digitalStrom received the gold award in the category Excellence in Brand Strategy and Creation – Brand Design – Corporate Brand. The company was also among the winners in the categories Excellent Brands Building and Elements and Excellence in Brand Strategy and Creation – Brand Strategy of the Year. It received a special mention in the Excellent Brands – Brand Innovation of the Year category.<\/p>\n

More than 1,300 companies entered this competition, which honours unique brands and brand creators for successful brand management. In its entry, digitalStrom also refers to its collaboration with the Munich-based marketing agency Wachter Parts & WPWA<\/a> as the basis for these awards.<\/p>\n

The repositioning of digitalStrom puts the newly created claim Power the Line at the centre of the brand image, according to<\/a> the jury. It describes digitalStrom as “a Swiss company that offers modern smart home solutions and building automation for existing and new buildings. With its so-called powerline technology, the company uses existing power lines for signal transmission, thus avoiding the need for additional cabling and the often associated opening of the wall.” The brand image is described as “original, creative and humorous”, its choice of words as “likeable and cheeky” and the design as “bold, modern and fresh”.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Schlieren-based networking specialist digitalStrom was awarded multiple times at the German Brand Award 2024 by the German Design Council. The company received Gold in the category Excellence in Brand Strategy and Creation \u2013 Brand Design \u2013 Corporate Brand.<\/p>\n","protected":false},"author":2,"featured_media":104515,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[22697,12476,22433,12493],"tags":[22974,47902,12525,12526,12528,39777],"class_list":["post-104520","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company","category-immonews","category-trends-en","category-region-zurich-en","tag-digitalstrom-en","tag-german-brand-award-en","tag-immoinvest-en","tag-immonews-en","tag-news-en","tag-smart-home-en","pmpro-has-access"],"acf":{"bild_mit_ki_erstellt_worden":[],"lead":"The Schlieren-based networking specialist digitalStrom was awarded multiple times at the German Brand Award 2024 by the German Design Council. The company received Gold in the category Excellence in Brand Strategy and Creation \u2013 Brand Design \u2013 Corporate Brand.","autor":"ce\/gba","ort":"Schlieren ZH","bildunterschrift":"","bild_im_grid":false,"gallerie":"","newsim":""},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t